Archive for December, 2008

Sweetcron on SignalFive

Friday, December 12th, 2008

We saw Yong Fook’s Sweetcron, and decided to add a SignalFive Stream (http://blog.signalfive.com/stream/). Basically, Sweetcron is an RSS feed aggregator with a social networking bent. You add the feeds you want to track, such as your Twitter, blog, Vimeo account etc., and Sweetcron puts them all on a single page, called a Lifestream. When you log in to the admin panel, you see a Dashboard, showing the most recent items in your stream:

The sweet thing about Sweetcron is that it’s written in CodeIgniter, so it’s easy to maintain and customize. It uses a MySQL database with 6 tables (to store feeds, options, tags, users, items and tag_relationships, or tag-to-item mappings). The application is straightforward and simple, just the way we like it. Here’s a screenshot of the Options page:
Sweetcron Options

With Ping.fm on the one hand, and Sweetcron on the other, you can cover a lot of your social networking generation and aggregation needs. If you like Sweetcron and need help installing and configuring it, take a look at Chris Coyier’s tutorial.

SignalFive completes Trailer for Online.tv

Wednesday, December 10th, 2008

It was a busy few weeks working to get a trailer / branding ident done for online.tv, a NYC-based startup that is going to be launching in the near future. We started with a minute of rough footage, and began crafting a work inspired both by the iPod nano ad, as well as the Chris Brown Doublemint Gum commercial.

After some initial tests, we went to work designing flowing lights, streaks, and particles that explode into snippets of video promoting Online.tv’s various channels.

SignalFive Hires Business Developer

Tuesday, December 2nd, 2008
Dana Romano, VP of Business Development

Dana Romano, VP of Business Development

We’re pleased to announce the addition of Dana Romano to the SignalFive team. As VP of Business Development at SignalFive, Dana focuses on creating strategic partnerships in media, PR, and marketing. She integrates her Fortune 500 experience with a start up environment to bring together structure and innovation.

Most recently, Dana was Sales Director for a Manhattan-based communications firm. Previously, she was employed as Regional Sales Manager for a division of Mars, Inc. where she led and managed a regionally-deployed sales team covering the Eastern United States.

Please feel free to drop Dana a line and welcome her to the team.